KHOZAI

A formal framework connecting the physics of video content to the biology of the human brain to the behavior of real viewers.

Khozai book cover

Prologue

Part I — Foundation

1 Why Khozai Exists 2 The Formal Framework 3 The Brain's Architecture 4 Dimensions of Experience

Part II — Measurement

5 The Vectors 6 Behavioral Measurement

Part III — Experimentation

7 The Mutation Engine 8 The Correlation Engine 9 The Inference Chain

Part IV — Governance

10 Calibration & Governance

Part V — Reckoning

11 Limitations & Open Questions 12 Applications 13 When Everyone Knows

Epilogue